Marketing, Mobile, Social Media, Video

Arena of Valor

Project details

Company

Tencent

Category

Marketing, Mobile, Social Media, Video

Arena of Valor is mobile 5 vs 5 MOBA based on Tencent’s successful Chinese MOBA game, Wangzhe Rongyao (Honor of Kings). Each player on both sides picks a hero to face off one another in the arena. From the arena, players will team up, gain experience, unlock new skills and gear in order to take down their opponent’s core located at their base.

 

My role in this project was to provide video marketing creatives, social media assets, in-game banners, and promotional items. All video creatives were created in After Effects with 15-second and 30-second versions. They were also resized in 4 different dimensions and localized in 9 languages for multiple regions.

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Social Media Posts
Social Media Posts
In-game eSport dialogs
Twitch Assets
Promotional displays - Razer Store SF (Right) & Gamescom 2018 booth (Left)
WonderCon 2018 poster
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