Marketing, Mobile, Social Media, Video
Arena of Valor is mobile 5 vs 5 MOBA based on Tencent’s successful Chinese MOBA game, Wangzhe Rongyao (Honor of Kings). Each player on both sides picks a hero to face off one another in the arena. From the arena, players will team up, gain experience, unlock new skills and gear in order to take down their opponent’s core located at their base.
My role in this project was to provide video marketing creatives, social media assets, in-game banners, and promotional items. All video creatives were created in After Effects with 15-second and 30-second versions. They were also resized in 4 different dimensions and localized in 9 languages for multiple regions.